Event Management

Its cutting-edge curriculum, focused on the skills event managers need in this fast-growing, globally expanding industry, prepares students for event planning and management careers across private, public, and nonprofit organizations. This comprehensive program provides students with the benefits and resources associated with gaining the knowledge necessary to obtain a degree in Tourism and Recreation.

Core subjects (mandatory) include:

• Basics of Marketing (K)
• Information Technology in Tourism and Recreation
• Transportation and Shipping in Tourism
• Tourism Planning and Policy
• Innovation in Tourism
• Regional Tourism Economy
• Human Resource Management (K)
• Tourism Market Research
• Sociology of Leisure Time- a Social Subject
• International Investment Projects in Tourism (K)
• Cultural History- a Humanistic Subject

Subjects of the specialty include:

• Event Marketing Strategies
• Entrepreneurship and Business Plan Development
• Project Management for Events
• Digital Marketing and Social Media
• Planning & Development of Major Events
• Convention and Exhibition Management
• Ethics, CSR and Sustainability in Events
• rent Issues in Events
• Event Marketing Strategies

Each specialisation has a seminar – introduction and thesis tutoring as a complete set of activities, skills and professional experience gained from Tutors for Master thesis.